Back to the news room
We are still overwhelmed by the experiences of the last week at Hannover Messe 2024! As exhibitors, we once again had the opportunity to showcase our innovations and products to a broad international audience and explore new business opportunities. It was a week full of exciting encounters, inspiring conversations and important successes that we would like to share with you.
Our team has been preparing intensively for Hannover Messe 2024 for months — from the development of new products to the further development of our booth. This also included finalizing our biggest software release to date, which was to play a significant role in the presentation of our products at the trade fair. And all the hard work paid off when the Hannover Messe gates finally opened, and we were able to get started. From the very first day, we felt an incredible energy and enthusiasm from the visitors.
One of the most remarkable experiences was the diversity of people who visited our stand. From CEOs of large companies to start-up entrepreneurs, from engineers to students — everyone was interested in what we had to offer. This diversity led to exciting conversations and allowed us to gain new perspectives and explore potential partnerships.
Another highlight for all visitors was once again the opportunity to try out our products live. As we did last year, we also carried out live demonstrations this year to give visitors a direct insight into the functionality, advantages, and areas of application of the Aufmaster AM1 cable length measuring device. Visitors were particularly impressed by our latest accessory products, such as the Aufmaster drum holder and the holder for the L-Boxx. The Aufmaster drum holder, developed in co-operation with Fused-3D, offers unparalleled stability and flexibility for installation on different reel sizes. The Aufmaster L-Boxx bracket, also developed by Fused-3D, impressed with its robustness and versatility. Our future co-operation with Fused-3D will enable us to develop cutting-edge products that meet our customers' requirements and set new standards.
But we had even more to offer: The new "rackmate" cable rack management system — developed in close co-operation with Kabelmat. Rackmate makes it possible to maintain an overview of the cable warehouse, forecast when certain cables are likely to run out, automatically place repeat orders and record withdrawals from the Kabelmat winding machines. Each withdrawal can even be booked on a project basis if required — all digitally, all with the help of Aufmaster technology in the background. This integrated solution facilitates the management and organization of the cable warehouse and contributes to a significant increase in the efficiency of warehouse processes.
It was also great to meet customers who are already using the Aufmaster successfully. Their reports on how it has changed processes on the construction site or in the warehouse were very inspiring and motivating. It was great to hear how our products are helping to optimize work processes and increase efficiency.
Finally, a big “Thank You” goes to our long-standing partner HELUKABEL for their incredible support and cooperation throughout the entire week. The perfect organization and, above all, the outstanding product knowledge of everyone involved contributed significantly to the success of our fair.
We are already looking forward to #HM25 and to seeing you again!
